Jeff has 30 years experience creating and producing business-to-business and consumer marketing communications. He joined the firm in 1985 as managing art director. On his way to assuming ownership of the company, Jeff worked in many creative and account service capacities. Prior to that he freelanced for several Charlotte agencies, operated a design studio and enabled potation by members of the "West End Club" at the infamous Moxie's in SouthPark.

Jeff is a Past President of CSCA (Charlotte Society of Communicating Arts) and BMA (Business Marketing Association) Carolinas Chapter and was director of publications in the three consecutive years for which the organization was named Chapter of the Year by BMA International. He has also served on the Board of Directors of Charlotte’s Community Food Rescue.

An avid woodworker, Jeff is a member of St. Ann's Parish Choir and also volunteers his time and talents to the World Affairs Council of Charlotte.